FROM GUTENBERG TO ZUCKERBERG

Journalism, Media

I had to do a blog post on this book. I recently purchased it due to it being on a recommended reading list for one of my university modules, and I had to read it right through.

I was just sitting at my dads house with my grandfather and whilst doing my work I had to just stop focusing on my essay, so that I could get to finishing this book.

I HAD TO JOT DOWN A FEW NOTES 🤓

These quotes basically made me wake up and smell the coffee (in terms of technology) –

The underlying idea was to use technology to connect people who share interests and activities across political, social, economic and geographical borders. A less lofty version was to create virtual spaces in which people could search for friends, relationships and business or employment opportunities.

Because the platform of the Internet is open and free, or in the language of the day, because it is a ‘neutral network’, a billion Mark Zuckerbergs have the opportunity to invent for the platform.

Unlike many other social-networking sites, Facebook started from a real space other than from a virtual one. In this case it was a well-delineated community consisting of people whose email addresses ended with @harvard.edu and who for the most part lived and worked in close proximity to one another. The site expanded by incorporating other elite communities – initially from Ivy League universities and then from other higher education institutions, but in each case it was building on the fact that the incoming members belong to real communities. In that sense, Facebook was building on the observation by Boyd and Ellison that ‘what makes social network sites unique is not that they allow individuals to meet strangers, but rather they enable users to articulate and make visible their social networks. This can result in connections between individuals that would not otherwise be made, but that is often not the goal, and these meetings are frequently between “latent ties” who share some offline connection.

Imagine the amount of businesses that wouldn’t have been set up if it wasn’t for the Internet’s capabilities allowing them to connect with each other? I love thinking about this.

Page 106 –

The Internet has been such an enabler of innovation.

There’s a talented individual with an idea that can be realised in software – which, after all, is pure ‘thought stuff’ – and the ability to write it.

Mark ZUCKERBERG. Thanks for Facebook. You genius.

There’s a distribution system – the Internet – to which anyone can have access without having to seek permission or pay an entry free.

Amazing. Blogs, YouTube, Twitter, the creation of a network than can make you the worlds youngest billionaire.

Very little money is required in order to realise the idea and launch it to the world – often just enough to pay for web-hosting in the first instance. The result is an environment where the barriers to entry are incredibly low.

Good stuff.

108

Once upon a time, to listen to a radio station you had to live within a certain distance of its transmitters or to have sophisticated receiving and aerial technology. Nowadays I can listen over the Net to thousands of foreign stations, including Raidio na Gaeltachta, the Irish-language station based in Connemara on the west coast of Ireland, near where my father was born and many members of my extended family live.

And on top of these first-order surprises we’ve seen a raft of others – like Wikipedia and Facebook – which are themselves the consequence of the open, permissive nature of the World Wide Web that Tim Berners-Lee built. In that way, the openness of the original architecture has effectively incubated other surprise-generating machines. And the chances are that it will go on like this for the foreseeable future.

112

The motto of YouTube is ‘broadcast yourself’; and people do, on a vast scale.

The emergence of ‘the networked information economy’.

Blogging – “the superiority of online discussion.”

Just as bloggers attend to traditional media, reporters read blogs, and it was the persistence of the story in the blogosphere that finally persuaded the big guys of US journalism – particularly newspapers like New York Times and the Washington Post – to reopen it.

News as an ongoing conversation page 134

A new species has arrived, and exciting species are having to accommodate themselves to the newcomer. And vice versa. 

135

Illustrates the dangers for traditional media of ignoring the online world – of underestimating the collective intelligence of its audiences.

As I read that last quote ^, (I’ve decided it might have to be the last one I jot down on here because this is the only time I will let reading distract me from blogging ;), I’m laughing, since because I’m blogging, I am not ignoring the online world.

I would find it pretty hard to ignore it, as a matter of fact, but wouldn’t you?

Even though what I have said about this book is limited, since I kind of hot overwhelmed with the amazing quotes included by intelligent John Naughton (apologies), it really IS worth the read! It’s absolutely incredible for us souls who are growing up in a generation so involved with immense technology.

From the printing press to Facebook, there is so much to learn. I’m happy to say that I am one with an open-mind about our technologically advanced world. If you are not willing to learn, what are you?

You can buy this book here!!!! > http://www.amazon.co.uk/From-Gutenberg-Zuckerberg-Really-Internet/dp/0857384260

Download the kindle version here > http://www.amazon.co.uk/Gutenberg-Zuckerberg-Really-About-Internet-ebook/dp/B006PI6TEW/ref=tmm_kin_swatch_0?_encoding=UTF8&qid=&sr=

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